I use it for clear water situations. I think that is what the intent of this line was developed for. I fish lighter lines and also use the Bass Pro Shops brand. Memory doesn't appear to be better or worse than other mfg.. I've used it as a leader to when I feel I need to make my line less visible. I'm a River Rat and the wet holes I'm fishing are stained. They get the clearest in late summer the fall when we get stretches of no rain. It has a place on my boat but I'm not in gin clear water all the time.